We discover and directly support life-altering campaigns, turning financial hardship into stories of strength, survival, and success.
Rockfeller is dedicated to serving humanity—one person, one crisis, one story at a time.
Our mission is to identify and uplift GoFundMe campaigns that reflect genuine need and remarkable resilience. We support individuals and families navigating life-threatening illnesses, housing instability, educational barriers, and other urgent challenges by offering direct financial assistance and sharing their stories with a wider audience.
We don't just donate—we drive momentum. By connecting compassionate donors with critical causes, Rockfeller helps restore dignity, spark hope, and ignite lasting change. We're more than contributors; we're allies in the fight for survival, recovery, and opportunity.
"When I first saw the email from Rockfeller, I thought it had to be fake. Nobody just shows up like that - not for people like us. But they did. They helped pay for the surgery my insurance denied. Today, my daughter is walking again. I still get emotional thinking about it."
- Clarissa T., Ohio
"We were living out of our car. I sent in our GoFundMe in the middle of the night, not really expecting anything. By the next morning, Rockfeller had sent $14,000 — and connected us to a housing nonprofit. We had keys to an apartment by the weekend."
- Joseph B., Atlanta
We are a dedicated team of philanthropists, social workers, and community advocates who believe in the power of collective compassion.
In 2021, our founder lost a childhood friend to cancer after her GoFundMe campaign fell short, raising only $800 of the $15,000 needed for treatment. Her strength and story deserved more.
Speed - We act when time matters most
Transparency - Every dollar is accounted for
Equality - We help without bias or barriers