At Rockfeller, we believe every story deserves a fighting chance

We discover and directly support life-altering campaigns, turning financial hardship into stories of strength, survival, and success.

Mission Statement

Rockfeller is dedicated to serving humanity—one person, one crisis, one story at a time.

Our mission is to identify and uplift GoFundMe campaigns that reflect genuine need and remarkable resilience. We support individuals and families navigating life-threatening illnesses, housing instability, educational barriers, and other urgent challenges by offering direct financial assistance and sharing their stories with a wider audience.

We don't just donate—we drive momentum. By connecting compassionate donors with critical causes, Rockfeller helps restore dignity, spark hope, and ignite lasting change. We're more than contributors; we're allies in the fight for survival, recovery, and opportunity.

Recent Success Stories

Clarissa's Story
Surgery funding when insurance denied coverage

"When I first saw the email from Rockfeller, I thought it had to be fake. Nobody just shows up like that - not for people like us. But they did. They helped pay for the surgery my insurance denied. Today, my daughter is walking again. I still get emotional thinking about it."

- Clarissa T., Ohio

Joseph's Fresh Start
Emergency housing assistance

"We were living out of our car. I sent in our GoFundMe in the middle of the night, not really expecting anything. By the next morning, Rockfeller had sent $14,000 — and connected us to a housing nonprofit. We had keys to an apartment by the weekend."

- Joseph B., Atlanta

Our Impact by the Numbers

1,047
Campaigns Supported
$3.1M
Total Donations
92%
Success Rate
15
States Reached

About Rockfeller

Who We Are

We are a dedicated team of philanthropists, social workers, and community advocates who believe in the power of collective compassion.

The Story Behind Rockfeller

In 2021, our founder lost a childhood friend to cancer after her GoFundMe campaign fell short, raising only $800 of the $15,000 needed for treatment. Her strength and story deserved more.

Our Values

Speed - We act when time matters most

Transparency - Every dollar is accounted for

Equality - We help without bias or barriers

Our Impact Goals

  • • Fund thousands of campaigns annually
  • • Build a verified urgent-needs database
  • • Partner with hospitals and shelters
  • • Set a new standard for transparent, digital giving
Our team helping the community

How We're Funded

Where Our Money Comes From
Private Donors60%
Corporate Partnerships25%
Core Endowment15%
How Donations Are Used
Direct Campaign Support70%
Operational Costs20%
Emergency Reserve10%

Share Your Story

Submit Your Campaign
Tell us about your situation and how we can help.